Google Maps Scraping: What It Is and How It Works

What Is Google Maps Scraping?

Google Maps scraping is the process of automatically extracting business data from Google Maps search results. Instead of manually clicking through hundreds of listings, a scraping tool pulls the information you need — names, addresses, phone numbers, websites, and more — into a structured format like a spreadsheet.

How Does It Work?

At a high level, the process works like this:

1. You enter a search query. For example, "coffee shops in Portland" or "HVAC companies in Dallas."
2. The tool queries Google Maps. It uses the Google Places API or similar methods to retrieve all matching business listings.
3. Business data is extracted. For each listing, the tool pulls the business name, address, phone number, website URL, rating, review count, and business category.
4. Email enrichment (optional). Advanced tools go a step further by visiting each business website and scraping email addresses directly from the site.
5. Results are formatted. The data is organized into rows and columns, ready for CSV export or direct import into a CRM.

What Data Can You Get?

• Business name and address
• Phone number
• Website URL
• Email address (from website scraping)
• Google rating and number of reviews
• Business type and category
• Operating hours
• Price level indicator

Best Tools for Google Maps Scraping

Easy Email Finder combines Google Maps data extraction with automatic email scraping. You enter a keyword and location, and it returns a complete list of businesses with their contact emails — all in one step. No coding or API keys required on your end.

Other options include Outscraper, PhantomBuster, and custom Python scripts using the Google Places API. These tend to require more technical setup and separate email finding tools.

Is Google Maps Scraping Legal?

Scraping publicly available business information is generally considered acceptable, especially when done through official APIs. The data you collect — business names, publicly listed phone numbers, and emails published on business websites — is information the businesses have made public intentionally. Always use the data responsibly and follow email marketing regulations like CAN-SPAM and GDPR.

Getting Started

The easiest way to start is with a tool that handles both the Google Maps query and the email extraction. Try Easy Email Finder to see how fast you can build a targeted lead list from map data.