Best Apollo.io Alternatives in 2026: 7 Tools Worth Trying

When Apollo.io Is Too Much (or Too Little)

Apollo.io packs an enormous amount of functionality into one platform: contact database, email sequencing, a dialer, intent data, deal tracking, and analytics. For enterprise sales teams running multi-touch outbound campaigns, it is genuinely impressive. But for many users, it is more than they need — and the per-user pricing means you pay for all of it regardless.

People typically look for Apollo alternatives for a few reasons: per-user pricing is expensive for growing teams, the platform complexity creates a steep learning curve, local business coverage is limited, and the credit system with separate pools for emails, mobile numbers, and exports is confusing. Here are seven tools that address one or more of these pain points.

1. Easy Email Finder

Best for: Local business email discovery without subscriptions

Easy Email Finder replaces Apollo's contact lookup with a fundamentally different approach: real-time website scraping powered by Google Places. Search for a business type and location, get a list of businesses with emails scraped directly from their websites. At $0.25 per email with no subscription, it costs a fraction of Apollo for teams that just need emails. You also get tech stack detection, social links, franchise status, and Google business data.

Pros: No subscription or per-user fees, real-time scraped data, rich local business data, API included

Cons: No sequencing, dialer, or CRM features — it is an email finder, not a platform

2. Hunter.io

Best for: Domain-based email search and verification

Hunter.io focuses on finding emails associated with specific domains. It is simpler than Apollo and better at its core task of domain email lookup. Plans start at $49 per month for 500 searches. If you know which companies to target and need to find employee emails, Hunter is streamlined and effective. For a deeper look, read our Easy Email Finder vs Hunter.io comparison.

Pros: Clean interface, reliable domain search, email verification built in

Cons: Monthly subscription, limited local business data, email pattern guessing can bounce

3. ZoomInfo

Best for: Enterprise teams needing deep company intelligence

ZoomInfo is the premium option in sales intelligence. It offers the largest B2B database, intent signals, org charts, and advanced filtering. Pricing is not published but typically starts around $15,000 per year. If budget is not a constraint and you need the deepest possible data, ZoomInfo delivers.

Pros: Largest database, deepest company intelligence, intent data

Cons: Very expensive, annual contracts, designed for enterprise

4. Snov.io

Best for: Budget-friendly alternative with outreach features

Snov.io combines email finding with email drip campaigns at a lower price point than Apollo. Plans start at $39 per month with 1,000 credits. The Chrome extension works well for LinkedIn prospecting. It is a good middle ground between a pure email finder and a full sales platform.

Pros: Affordable, email sequences included, Chrome extension

Cons: Smaller database than Apollo, credits expire monthly

5. Lusha

Best for: Quick LinkedIn contact enrichment

Lusha's Chrome extension reveals contact details directly on LinkedIn profiles. Free plan offers 50 credits per month. Paid plans start at $49 per user per month. It trades Apollo's breadth for speed and convenience on individual lookups.

Pros: Fast LinkedIn lookups, direct phone numbers, simple to use

Cons: Per-user pricing like Apollo, LinkedIn-dependent, subscription model

6. Lemlist

Best for: Cold email outreach with personalization

Lemlist started as an email outreach tool and added a lead database. Plans start at $59 per month. It is strong on email deliverability and personalization (custom images, video thumbnails) but its contact database is newer and smaller than Apollo's.

Pros: Best-in-class email personalization, good deliverability tools

Cons: Smaller contact database, monthly subscription, not focused on data quality

7. Cognism

Best for: European markets and GDPR compliance

Cognism focuses on providing compliant B2B data, especially in European markets. They manually verify phone numbers and maintain GDPR-compliant data practices. Pricing is custom but competitive with Apollo. If you sell into the EU, Cognism's compliance focus reduces legal risk.

Pros: GDPR-compliant data, strong European coverage, phone verification

Cons: Custom pricing (no transparency), primarily European focus

Making the Right Choice

If you need a full sales platform and your budget supports per-user pricing, Apollo remains strong. If you need local business emails without platform overhead, Easy Email Finder is purpose-built for that workflow. If you need European data compliance, look at Cognism. And if you want email sequences at a lower price, Snov.io or Lemlist are solid options. Also read our take on Apollo.io pricing versus Easy Email Finder pricing for a detailed cost analysis.